Agenda

The Product Content agenda for magic

Explore inspiring talks, workshops, and interactive sessions that reveal how connected experiences, creativity, and collaboration transform organisations. Discover the sessions that matter to you and create your own journey through Product Content Europe 2026. From industry leaders to practical customer stories and cutting-edge innovations, build an agenda that sparks inspiration.

Timeline	Sessions	Track 1 Product Content & AI Main Stage	Track 2 – Product Experience Management	Track 3 Product content & Media	Koetshuis Sessions
09.00 – 09.30	Coffee and Welcome
09.30 – 09.45	Opening Remarks	EMM + PIMVendors
09.45 – 10.30	Keynote Address	Hendrik van Zwol – AI Magician
10.30 – 10.45	Coffee & Networking break
10.45 – 11.15	Session 1	Emmet Software Labs \| Pandora	Bluedesk (& Perfion) \| tbd	TBD	10.40 – 11.25 Workshop 1.
11:15 – 11:45	Session 2	Crystallize \| Schaap en Citroen	novomind \|	ATAMYA \|
11.45 – 12.15	Session 3	Inriver \|	Susan Walsh \| Clean Data makes AI magical	Blue Stone \| Picnic	11.30 – 12.15 Workshop 2
12.15 – 13.15	Lunch & Networking
13.15 – 13.45	Session 4	SRC – Coca Cola	VIaMedici \|	Overcast \|	13.10 – 13.55 Workshop 3
13.45 – 14.15	Session 5	Advellence: AI with Galeria Kaufhof	Syndigo \|	Twinings \| Adrian o’Meara
14.15 – 14.45	Session 6	Syndigo \| The Single Source: Live Podcast Recording – Helen Grimster	Fozzels \|	Scaleflex \| Travix	14.00 – 14.45 Workshop 4
14.45 – 15.15	Coffee & Networking Break
15.15 – 15.45	Keynote address	Crystallize \| Agentic AI
15.45 – 16.30	Keynote address	Hans Kazan \| Real Magic
16.30 – 16.45	Plenary closing	EMM + PIMVendors
16.45 – 18.00	Networking Drinks